Step one – Compose your message

Once the necessary permissions have been granted, it's time to compose a message for your broadcast. This message will be the first notification that your receiver gets in their inbox.

Step two – Visit your list of broadcasts

On the side bar select the button that says ‘Broadcasts’. Then choose ‘schedule new post’. Please note that you will be asked to select your timezone only once before you create your first broadcast.

Step three – Set up your broadcast

First select the message you watch to send to your audience from the drop down list:

Now it's time to build your broadcast audience by choosing your target(s) from the following:

The bot audience includes anyone who has used the bot, been targeted by a broadcast, or added to a segment and has not opted out.

Teams are the groups found on your Teams tenant.

Segments are groups of people who have been added via "Manage Segments" or have opted in to receive alerts. Click here to find out more about broadcasting by segment. Please note that segments will not show up on this list, unless you have created them for your bot. You can do this by going to the "Manage Segment" section under "Broadcasting".

Once you click any of the targets, a drop down menu will appear where you can set up your intended broadcast audience:

You can choose multiple targets to build your audience. So for example, if you wanted to target a general group but avoid broadcasting to those who chose to opt-out, you would set up your broadcast like this:

You will notice a little blue box underneath these settings. This will give you a summary of what your bot audience includes:

Please note that this box will turn orange if there is an issue with your bot audience set up.

Once you have set up your target, you can add a filter by attribute. For example:

As you can see, any filters added will also show up in the bot summary. Please note, that you will note be able to filter by attribute unless you have established a target first.

Step three – Notification type

Select which notification type you would like. The options are described in detail below.

Step five – Choose to repeat the broadcast

To schedule a recurring post, tick repeat and choose how often you want the post sent. The earliest start date demonstrates the first possible day of sending, the message will be sent out on the next named day that you have set. Eg. a recurring message that’s scheduled on a Monday, Tuesday and Wednesday but you’re creating the message the Friday before, then the date you pick if you select “now” will be Friday, but of course, the message will not be sent until the following Monday.

Step four – Wait for the results

After a few minutes past the scheduled time if you refresh the page, you will see how far along the platform is sending them.


Extra information on Notification types (Please note these only apply to mobile)

There are three types of broadcast notification:

Notification + Sound/Vibration

If you send a broadcast message with this notification, everyone who receives the message will be “interrupted”. It will demand instant attention, don’t over use this.

Notification only

Broadcast messages sent with this notification will appear on their home screen, however it won’t demand instant attention.


These are the best notifications for keeping your subscriber list, they will appear at the top of their threads when they next open up Messenger. This doesn’t interrupt them in any way, shape or form.

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